Get the basics consistent
Google Business Profile, hours, categories, photos, reviews and business information across directories.
Search visibility. Buyers see you first.
I ran $54M+ in P&L across BCD Tofu House, Gen Korean Barbecue, Sake2Me Sushi, and Obaba Fresh, so I build local search the way an operator reads a P&L. Google Business Profile, citations, on-page, content, and AI-answer visibility. No annual contract.
SEOD Growth
For local service businesses that need customers to find accurate, useful information in search and maps.
Google Business Profile, hours, categories, photos, reviews and business information across directories.
Service content, on-page structure and technical foundations built around what your customers need to know.
Report on search position, calls and the next useful fix. Search rankings and AI citations are not guaranteed.
Search visibility is scoped inside Growth after the Business Growth Review. There is no separate search package ladder.
Review my search visibilityExplore the work and approach
Explore the NorCal Shiba case study and its published, approximate inquiry results.
Explore this example
Search visibility is delivered inside SEOD Growth, scoped after a Business Growth Review because the right mix depends on the business. Launch search foundations are part of every SEOD Foundation build.
Google, the map pack, and the AI answers, covered end to end. No piecemeal add-ons.
Categories, photos, posts, hours, and review responses. The single biggest lever for "near me" visibility, worked every week.
Citations, NAP consistency across directories, and map-pack targeting for the searches that matter to the business.
Titles, headings, schema, internal links, and site speed. The fixes that let Google read and rank the pages you already have.
Service pages and city pages built to answer a real search and book a real customer, not to pad a word count.
Structured answers and entity signals that make your information easier to understand and retrieve. AI citations and rankings are not guaranteed.
Keyword position, calls, and the single next fix that moves the needle. You see the curve, not a vanity dashboard.
Search visibility is a capability inside SEOD Growth, not a separate package ladder. The old maintenance tiers are retired; website upkeep after launch sits in SEOD Care.
What that means in practice: we review the business first, work out whether search is actually the constraint, and scope the search work as part of a Growth plan. Sometimes the honest answer is that the site cannot convert the traffic it already has, in which case SEOD Foundation comes first. When paid search is the faster lever, see Google Ads and paid social.
Based on the Peninsula? See SEO and marketing in San Mateo. Comparing agencies first? Read how to find a good SEO company.
"We started seeing results in 3 months of SEO. Inquiry calls per week 2.5x sustained at 12 months. Donations doubled in parallel."
Read the case study → Retail · DTC Floral"Doubled conversion. Cut paid spend 30%. Then launched a B2B channel. Eric's team treats my P&L like it's theirs."
Read the case study → Pro services · Media"25x traffic without hiring an in-house marketing team. SEOD became the marketing department we never had to staff."
Read the case study →Start with a no-cost Business Growth Review, or the free Website & Visibility Audit. No pressure. If SEO is not the right move, Eric will tell you.