The Best SEO Checklist for Greater Traffic
A 40-point on-page and technical checklist we run for every Get Found client. Use it on your own site this weekend.
Read →Tactical guides for restaurant owners, small business operators, and nonprofit teams. Written by Eric (operator, not copywriter). Every post is something a client has asked Eric, so we put the answer here for everyone.
ChatGPT, Perplexity, Google AI Overview, Bing Copilot, Claude. Half of buyer search now routes through an AI engine. These posts walk through what changes for a Bay Area small business.
Schema, citable claim density, entity disambiguation. The 6-step playbook.
The AI engine local businesses should optimize for first.
Which schemas earn AI citations. Which became table stakes.
The umbrella term researchers use for AI search optimization.
Half your customers are talking, not typing. Here's the new playbook.
100M+ users. Far less competition than ChatGPT.
Where SEO and AEO overlap, where they diverge, where to spend.
What changes when AI answers replace clicks — and how to adapt.
Track what ChatGPT and Perplexity are saying about you. Fix what's wrong.
Total review count is a vanity metric. Velocity wins.
One email a month. Whatever we shipped for clients that month, translated into something you can steal for your business. No upsells, no retargeting pixels.