Burlingame clicks through.Make the next page work.
Websites and local search for Burlingame salons, shops and trades. We check every link, form and map, then fix what breaks.
No cost. No obligation. A person reads every request.
Eric Lee, founderYou work with him directly. Building since 2016.- 320
- 210
- 170
From a venture SEOD operates.
weekly adoption inquiries, one year
NorCal Shiba · SEOD-operated. Approximate, not audited, and not a forecast for your business.building websites and search for businesses
Eric Lee, founder · San Mateo, CaliforniaSee the
difference.
Two independent concepts created to show our design approach: how thoughtful design, clearer navigation and a stronger visual identity can bring a brand’s story to life. Switch between before and after, and scroll the whole homepage.
Plumbing is open.
Salons are busy.
Plumbing searches run about 210 a month at difficulty 8. Salons draw 320 at 35, and auto repair is the toughest at 41.
Who is looking
How hard to rank
Semrush US estimates, November 3, 2026. Not leads or traffic. Difficulty is a tool score, not a promise of rank.
The numbers as a table
| Exact search | Est. monthly searches | Difficulty |
|---|---|---|
| hair salon burlingame | 320 | 35 |
| plumber burlingame | 210 | 8 |
| auto repair burlingame | 170 | 41 |
What we saw.
What we would do.
hair salon burlingame
Marketplaces and listings, some pointing to San Mateo.
auto repair burlingame
A shop page named Burlingame and took appointment requests, but its links split across two domains.
plumber burlingame
Directories, a chain and generic hosted pages.
Snapshot from November 2026. Business names withheld.
Straight answers.
Real follow-through.
The useful part was looking at the site as a customer would. I knew where everything was because it's my business. A first-time visitor wouldn't have known where to click.
The Google and Yelp work caught details I'd stopped noticing: an outdated description, an old link, photos that no longer represented us. It was good to have someone go through it carefully.
I kept putting off the website because I thought I had to write everything first. Once we talked through what customers usually ask me, the content came much more easily.
Four ways in.
One price list.
Holiday price, ends Dec 31
Foundation
Standard Foundation scope, booked by December 31, 2026. Ecommerce, multi-location, multilingual and larger sites are quoted separately. Care required for months 2 to 7.
- Front end and back end build
- Built for search, GA4 tracking
- Up to 8 core pages
Growth
- Profile, reviews, local pages
- Offsite work on your budget
Look first.
Then choose the scope.
Growth Review
We look at your business, website and search presence, then recommend a starting point. An initial assessment, not a full strategy or implementation.
Choose the scope
If the site needs rebuilding, we discuss Foundation. If it is ready for ongoing work, we scope Growth. You never buy every plan in sequence.
Build or improve
Work follows the agreed scope. We connect analytics and inquiry tracking, then review what should change next.
Questions from
Burlingame owners.
Do we have to replace our hosted website?
No. We check ownership, links, speed and the contact path first. The platform alone isn't the problem.
Burlingame is small. Is it worth a page?
If you serve it, yes. Plumbing searches here are among the easiest we found.
Has SEOD worked with Burlingame businesses?
Yes. Burlingame businesses have booked a Website and Visibility Audit or a Growth Review with SEOD. Results we show are labeled with where they really happened.
What does it cost to start?
Foundation is $4,500. With the required Care plan ($250 a month for months 2 to 7), the first seven months come to $6,000. There is no setup, activation or onboarding fee.Foundation is $2,800 through December 31, our holiday price. It goes to $4,500 on January 1. With the required Care plan ($250 a month for months 2 to 7), the first seven months come to $4,300 now, or $6,000 from January 1. There is no setup, activation or onboarding fee.
What does Foundation include?
A complete website built to be found: up to 8 core pages, mobile design, copywriting, forms or basic booking, GA4 and conversion tracking, technical search setup, Google Business Profile setup where eligible, and a blog with 10 search-focused launch articles. Ecommerce, multi-location, multilingual and larger sites are quoted separately.
Is there a monthly fee?
Care is $250 a month, required for months 2 through 7, then month to month. It keeps the site maintained and includes 2 strategic articles a month during those six months.
What about ongoing SEO and ads?
That's Growth. It's quoted after your Growth Review, and most plans begin with a 90-day initial term, then month to month. Offsite ranking work, like links, citations and local press, runs on a monthly budget you set.
Can you fix our Google Business Profile?
Yes. Profile setup is part of Foundation where your business is eligible. Ongoing profile and local listing work is part of Growth.
Who owns the website?
You do. Your domain, hosting, analytics, ad accounts and content stay in your name.
Are rankings guaranteed?
No. Rankings and AI citations aren't guaranteed by SEOD or anyone else. We agree on the work up front and how progress gets measured.
What happens in the Growth Review?
It costs nothing. Eric looks at your site, your listings and the searches that matter to you, then recommends where to start. It's a starting recommendation, not a full audit or a sales pitch.
Who will I work with, and when can I reach you?
Eric Lee, SEOD's founder, with one team behind him. SEOD has been building since 2016. Requests are answered 7 AM to 11 PM Pacific, in English, Korean or Spanish.
Let's lookat yours.
Tell Eric what you offer in Burlingame. He'll check what's broken between search and booking.
No cost. No obligation. Or call Eric at 707-718-3579.
Holiday price: Foundation websites $2,800 through December 31. $4,500 from January 1.
Foundation websites
$2,800.
Through December 31. $4,500 from January 1.
- Up to 8 core pages, built for phones first
- Copywriting, GA4 and conversion tracking
- Google Business Profile setup and 10 launch articles
Standard Foundation scope, booked by December 31, 2026. Ecommerce, multi-location, multilingual and larger sites are quoted separately. Care required for months 2 to 7.