Found on a listing.Booked on your site.
Napa customers find you on a listing first. We make sure the next click books the job.
No cost. No obligation. A person reads every request.
Eric Lee, founderYou work with him directly. Building since 2016.- 320
- 170
- 140
- 320
From a venture SEOD operates.
weekly adoption inquiries, one year
NorCal Shiba · SEOD-operated. Approximate, not audited, and not a forecast for your business.building websites and search for businesses
Eric Lee, founder · San Mateo, CaliforniaSee the
difference.
Two independent concepts created to show our design approach: how thoughtful design, clearer navigation and a stronger visual identity can bring a brand’s story to life. Switch between before and after, and scroll the whole homepage.
Smaller searches.
Fewer rivals.
Grooming and moving searches are smaller than dental and far easier to win: difficulty 18 and 13 against 49. Estimates only, since 'napa' also catches NAPA Auto Parts.
Who is looking
How hard to rank
Semrush US estimates, November 3, 2026. Not leads or traffic. Difficulty is a tool score, not a promise of rank.
The numbers as a table
| Exact search | Est. monthly searches | Difficulty |
|---|---|---|
| dentist napa | 320 | 49 |
| dog grooming napa | 170 | 18 |
| movers napa | 140 | 13 |
What we saw.
What we would do.
dog grooming napa
All ten results were directories. No groomer's own site.
movers napa
Nine of ten were directories or moving marketplaces, and one was a national moving brand.
dentist napa
Directories, a health system and a job post. No practice site.
Snapshot from November 2026. Business names withheld.
Straight answers.
Real follow-through.
Our business hours didn't match everywhere online, and one listing still had an old phone number. Not glamorous work, but it needed to get done.
The Google and Yelp work caught details I'd stopped noticing: an outdated description, an old link, photos that no longer represented us. It was good to have someone go through it carefully.
We had a Google profile but hadn't done much with it. Eric helped us sort out our services, replace old photos and make sure the links went to the right pages.
Four ways in.
One price list.
Holiday price, ends Dec 31
Foundation
Standard Foundation scope, booked by December 31, 2026. Ecommerce, multi-location, multilingual and larger sites are quoted separately. Care required for months 2 to 7.
- Front end and back end build
- Built for search, GA4 tracking
- Up to 8 core pages
Growth
- Profile, reviews, local pages
- Offsite work on your budget
Look first.
Then choose the scope.
Growth Review
We look at your business, website and search presence, then recommend a starting point. An initial assessment, not a full strategy or implementation.
Choose the scope
If the site needs rebuilding, we discuss Foundation. If it is ready for ongoing work, we scope Growth. You never buy every plan in sequence.
Build or improve
Work follows the agreed scope. We connect analytics and inquiry tracking, then review what should change next.
Questions from
Napa owners.
Do Napa search numbers include NAPA Auto Parts?
Some may. We treat every figure as an estimate until your own Search Console data confirms it.
Customers find us on listings anyway. Why do we need a site?
A listing gets you noticed. Your site is where you explain services, prices and availability, and where you take the booking.
Has SEOD worked with Napa businesses?
Yes. Napa businesses have booked a Website and Visibility Audit or a Growth Review with SEOD. Results we show are labeled with where they really happened.
What does it cost to start?
Foundation is $4,500. With the required Care plan ($250 a month for months 2 to 7), the first seven months come to $6,000. There is no setup, activation or onboarding fee.Foundation is $2,800 through December 31, our holiday price. It goes to $4,500 on January 1. With the required Care plan ($250 a month for months 2 to 7), the first seven months come to $4,300 now, or $6,000 from January 1. There is no setup, activation or onboarding fee.
What does Foundation include?
A complete website built to be found: up to 8 core pages, mobile design, copywriting, forms or basic booking, GA4 and conversion tracking, technical search setup, Google Business Profile setup where eligible, and a blog with 10 search-focused launch articles. Ecommerce, multi-location, multilingual and larger sites are quoted separately.
Is there a monthly fee?
Care is $250 a month, required for months 2 through 7, then month to month. It keeps the site maintained and includes 2 strategic articles a month during those six months.
What about ongoing SEO and ads?
That's Growth. It's quoted after your Growth Review, and most plans begin with a 90-day initial term, then month to month. Offsite ranking work, like links, citations and local press, runs on a monthly budget you set.
Can you fix our Google Business Profile?
Yes. Profile setup is part of Foundation where your business is eligible. Ongoing profile and local listing work is part of Growth.
Who owns the website?
You do. Your domain, hosting, analytics, ad accounts and content stay in your name.
Are rankings guaranteed?
No. Rankings and AI citations aren't guaranteed by SEOD or anyone else. We agree on the work up front and how progress gets measured.
What happens in the Growth Review?
It costs nothing. Eric looks at your site, your listings and the searches that matter to you, then recommends where to start. It's a starting recommendation, not a full audit or a sales pitch.
Who will I work with, and when can I reach you?
Eric Lee, SEOD's founder, with one team behind him. SEOD has been building since 2016. Requests are answered 7 AM to 11 PM Pacific, in English, Korean or Spanish.
Let's lookat yours.
Tell Eric how Napa customers find you today. He'll check your listings and the page behind them.
No cost. No obligation. Or call Eric at 707-718-3579.
Holiday price: Foundation websites $2,800 through December 31. $4,500 from January 1.
Foundation websites
$2,800.
Through December 31. $4,500 from January 1.
- Up to 8 core pages, built for phones first
- Copywriting, GA4 and conversion tracking
- Google Business Profile setup and 10 launch articles
Standard Foundation scope, booked by December 31, 2026. Ecommerce, multi-location, multilingual and larger sites are quoted separately. Care required for months 2 to 7.